Startup Consulting
Helping founders build systems that scale


Your business needs operations that match your ambition.
At I&I, we work with scaling startups to build agile systems, strategic roadmaps, and team habits that actually support growth. We help you:
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Get your operations out of your head and into scalable systems
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Clarify team roles so you can stop being the bottleneck
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Create decision-making structures that reduce overwhelm
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Build a rhythm of execution that doesn’t burn everyone out
Whether you need a strategic partner or a plug-in COO, we’re here to help you grow on purpose.
How I&I can help you
One-Time
Starter Ops Audit
A clear-eyed diagnostic for founders who need clarity on what's working, what isn't, and where to focus next.
Includes:
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90-min strategy session
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Full operational audit (systems, team, offers, time use)
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As-Is/To-Be workflow map
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30–60–90-day action plan + tool suggestions
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Optional Trello/Jira/Notion dashboard setup
Best for: Founders who need clarity, but aren’t ready to commit to ongoing support.

Individual Coaching
Strategy and Mentorship Sessions for Founders
Building a start-up is exhilarating but it can also feel isolating, overwhelming, and full of self-doubt. At Innovation and Integration, we partner with entrepreneurs to help them lead with clarity, confidence, and authenticity. Our coaching programme isn’t just about business strategy, it’s about aligning your personal growth with your company’s evolution.
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Includes:
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Personalised Coaching: One-on-one sessions tailored to your unique challenges, whether it's navigating uncertainty, managing stress, or enhancing decision-making.

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Leadership Development: Cultivating skills to lead with empathy, build trust, and inspire your team.
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Resilience Building: Developing strategies to maintain well-being and prevent burnout in the high-pressure startup environment.
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Strategic Alignment: Aligning your personal values with your company's mission to create a cohesive leadership approach.
Duration: 6-12 weeks
Best for: Founders in ideation phase or scaling who need support building a sustainable and impactful business.
Fractional Team Excellence Partner
Ongoing operational and leadership advisory for organisations navigating scale, change, or complexity.
Includes:
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Weekly 45-min planning sprint (with live support)
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Pre-recorded micro training and plug-and-play templates
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Optional monthly offline co-working in Singapore
Duration: 3–6 months
Best for: SMEs, startups post-Series A, or transformation teams
